Leith is who we are.
Leith is where we are.
The Leith Agency's weblog.

Childish but hooray for Costa!

Nice piece from Dave Trott on the brand republic blog in response to an accusation that the buzz generated by ‘controversial’ creative work did nothing to generate sales.

Ha ha, he replies, actually in this, this and this case, it did everything to generate sales. Well riposted, sir.

Now this is pretty careless. I should not leap to judge as I haven’t seen the magazine for myself. But really…

Brand Republic story today.

And The Sun’s rather cruder take on it. I particularly like the mournful “my wife had to sit down”…

Magic stuff.