New BRU ad

Well today has been a day of excitement - although it would be more accurate to say the excitement began at 18:41 yesterday - as the new IRN-BRU ad aired last night.
Several months in the making, many meetings and lots of late night phone calls later, it still never fails to thrill me when the fruits of our labours make it to the airwaves. This time around, the end result is a huge tribute to Mikey, Mark, Les, Ed and Gillian. As well as our ever courageous clients over at Barrs. To whom all, thanks.
I’ve been checking twitter obsessively to observe “real-time” feedback, disregarding a bunch of 14 year olds who told me dismissively in a co-creation session a couple of weeks ago that twitter is dead. The journalists have been pretty kind. We’ve had a couple of lovely emails from Other Clients already (thanks, David Craik, newly of Bright Digital Marketing). So, so far, so good, as they say.
But don’t be so foolish as to take my word for it. Judge for yourselves here.