I just came across a youtube video on http://leithalinspiration.com/ It has rid me of my Monday blues. It’s slightly reminiscent of the Red Nose day charity dance-off we had earlier in the year and gives me a great idea for next years dance-off!!
http://www.youtube.com/watch?v=72nwhR04eEM
Posted by Brie
It was our summer party last night. Straw hats and flowery frocks proliferated. Sadly I’m on a train to London now. Sadly because I almost look forward to the morning after the night before in the office as much as the night itself. I think there might be a few weary faces tottering about the Shore this morning.
I’ll hunt down some pics when I’m back in the office. If you’re phoning in, be gentle with them.
An early morning viewing of the Evian ad featuring the peculiar dancing babies and Brie said anxiously:
“I sometimes find babies that dance and talk and stuff quite freakish.”
Only sometimes, eh?!
I love it when I’m doing something else altogether and come across a nice little bit of PR for us. This is the product of months of work from Sir Alan, the master and now sadly departed Dr Paul Stallard. (Only departed to Sheffield so it’s not as tragic as it might sound.) Worth checking out simply for Sir Alan’s use of a word I did not know existed: rectilinear. Must try and drop that into conversation with him, sometime.
This is hopelessly untopical but a cracking little piece of animation - of copy really - promoting the recent Scottish Design Awards. For anyone who’s ever experienced the stomach flutter of uncertainty about whether Their Name will be called, it’s squirm-inducing viewing.
Now go out and be great.
Nice quote from a chap called Simon Coker in a conference call yesterday.
“Design consistently reinforces the truth of the brand”
Of course, being a designer, he’s bound to say that. But still.
Lauren pointed me towards this in yesterday’s Metro. Clearly, a girl of taste. The scan doesn’t quite do it justice but if you check out the original, you’ll appreciate how delicately the drink glows in the sunset amidst the revellers.
I wouldn’t have expected to come across a tribute to our worthy profession in a novel about the navy in the second world war. But this morning I did. And it tickled my fancy, as they say. So faithfully retyped here for your delectation is the world of advertising according to Nicholas Monsarrat:
He met, in the Café Royal, a man who had been, for a brief and inglorious period, his employer in an advertising agency in London. Lockhart had taken on the job, some time in the middle ‘thirties, when he was broke – indeed, he would scarcely have considered it in any other circumstances, so foolish and irksome was it from the very beginning. His work consisted of writing advertising copy in praise of food: in outlining the style to be aimed at, his employer, a large fat man by the name of Hamshaw, tried to communicate his own sense of mission, and was clearly taken aback by Lockhart’s somewhat frivolous approach. Matters proceeded uneasily for some months: more and more of Lockhart’s stuff was returned to him, marked “too harsh”, “too stiff”, “a softer approach, please”, once even “the reference to saliva is indelicate”. There came a day when Lockhart’s projected phrase to round off a dog-biscuit advertisement: “Dogs Like ‘Em”, was rejected in favour of “No more toothsome morsel has ever been offered to the canine world”, and he knew that, broke or not, his patience was exhausted.
I’ve spied a couple of lovely new ads from Hula Hoops. The DJ is my particular favourite. They’ve backed it up with a great little website and the chance to make your own finger puppet film. Now there’s an achievable UGC idea.
Continued this morning when I read his overview of the new Morrisons ad:
What fresh hell is this? Melanie Sykes and Nick Hancock now seem to be contriving a relationship to flog the hideous-looking and bizarrely-cheap summer food available from Morrisons. The yellow bars top and bottom on Morrisons ads are like a warning.
My particular favourite moment was Melanie Sykes trying to make “a pack of diced pork” sound appetising. Well-paid work if you can get it, I suppose.